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Drawing on over ten years of research, the author cites examples from such successful
companies as Hewlett-Packard, Apple Computer, MCI, Marriott, Frito-Lay, McDonald's, Pizza
Hut, and Citibank to show how organization design supports policies, behaviors, and
performanceand tells what leaders can and must do to effect the process. Galbraith
analyzes the four key forces shaping today's organizationsbuyer power, variety, change,
and speedand shows how to design a state-of-the-art organization that can create
effective, rapid responses to customer demands.
Jay R. Galbraith is professor of Management and Organization and senior research scientist at the Center for Effective Organizations at the University of Southern California. He is the author of Organizing for the Future (with E. Lawler, Jossey-Bass, 1993), named one of the top ten business books of 1993 by Industry Week.
Published by Jossey-Bass
ISBN: 0-7879-0091-5
Cloth April 1995
186 pages $26.95