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Organizational Development:
Strategies and Models

Richard Beckhard, Richard Beckhard Associates

1969 0-201-00448-8 119 pp. Softcover

Published by Addison-Wesley Publishing Company

This text concerns itself with how to fully mobilize the energy of the organization's human resource toward achievement of the organization's performance objectives and at the same time, so organize the work, the work environment, the communications systems, and the relationship of people, that individuals' need for self worth, growth, and satisfaction are significantly met at work. In order for these changes to occur and be maintained, a planned managed change effort is necessary-a program of Organizational Development. This book is concerned with the planning and conduct of such programs.

Contents

• The Changing Environment of Change
• Organization Development: Planned Environment Change
• Strategies, Targets, and Tactics of Organization Development
• A Case of Changing an Organization's Culture
• A Case of Changing the Managerial Strategy
• A Case of Changing the Way Work is Done
• A Case of Creative Adaptation to a New Environment
• A Case of Changing Communications and Influence Patterns
• Conditions for Failure and Success in Organization-Development Efforts
• The Management of Organization Development
• The Theme of the Seventies

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